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MIZENSIR Blue Gin EDP 100ml

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$349.00
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Let’s play! Everything about this perfume revolves around the concept of play. An olfactory fun around a theme dear to Alberto Morillas: freshness. A fragrant lightness that could be put in a nutshell: what can a Blue Gin, the encounter between a pair of jeans and a glass of gin, smell like?

The answer is given by the juniper and its black berries with which the spirit is prepared.

Here, their lively note marks the whole composition by playing on balance and contrast with the other ingredients. Sichuan pepper and cardamom reinforce its spicy character while the mandarin zest highlights its bitterness. As a counterpoint to this freshness, there is the semi-cottony, half powdery comfort of the Irone and the mineral density of the Cetalox.

Blue Gin is a play on words and meanings, an effect of materials and sensations, somewhere between the supple and loyal cotton of denim and the freshness of ice cubes before the gin ignites the palate.

 

MIZENSIR GENÈVE

Swiss Craft House founded in 1999 in Geneva by the master perfumer Alberto Morillas. The exclusive Mizensir Parfums line is the result of a profound reflection by Alberto Morillas. For many years, he has been thinking about the creation and composition of eau de parfum for both women and men. Following a personal creative process and enjoying total freedom, he aspires to achieve the perfect balance, always faithful to his imagination. For Mizensir, he was inspired by his memories of yesterday and today, his many travels, his remarkable encounters, but above all by his famous garden, his Madeleine de Proust. In his image, the Mizensir Parfums line is unique, surprising, diversified, original and unique.

 

ALBERTO MORILLAS

In the heat of Andalusia, the scents of fleur d'oranger, jasmine, rosemary and incense have bathed his youth.

Before going to school, it was traditional to comb one's hair and wear cologne, which could be bought by the litre at the pharmacy. This clean smell, characteristic of Cologne, was the first perfume that aroused his sensitivity. Having followed his parents into exile in Switzerland when he was only 11 years old, Alberto Morillas continued to visit perfume shops, which at the time was rather rare for boys of his age. His fascination with Old Spice, its cinnamon and spice scents and later L'Eau Sauvage by Dior and Un Homme by Caron were the first perfumes he wore on his own initiative.

However, he was unaware that behind each of them was a creator and therefore a profession. The turning point came in 1970, when he was studying at the Beaux-arts in Genève, reading a portrait of Jean-Paul Guerlain in Vogue radically changed his perception of the perfume profession. Without a doctorate in chemistry, he managed to convince Firmenich to offer him a position in the scientific research department on natural essences directed by Dr. Säuberli. In direct contact with the designers who entered the laboratory, Alberto Morillas perfected his knowledge of fine perfumery and began to compose his own perfumes on the sly, despite the ban. Defying the rules in force, he undertakes to present his first juice to the House's authorities... an act that marks his entry into the world of perfumery.

Seduced and surprised, Firmenich suggested to the young man who "creates perfumes without being a perfumer" that he cross the Atlantic and pursue specific training in New York. He obtained the title of Perfumer in 1977 and  with the successes of Byzantius de Rochas, CK One by Calvin Klein, Pleasures by Estée Lauder, Acqua di Gio by Giorgio Armani and Pi by Givenchy, Alberto Morillas received the title of Master Perfumer in 1998. Today, Alberto Morillas is one of the nine Master Perfumers of Firmenich and he constantly pushes his creative mastery to new heights.